Home of the original Shake Shack and lined by food carts and the sprawling Eataly marketplace, it’s not difficult to find a good meal in Manhattan’s Madison Square Park. Nor is it easy to stand out. Taste of Home found
How the Right Data Technology Can Fuel Your Organic Sales Growth
We’re all on a quest for organic sales growth. We all want to find ways to increase our conversion rate, improve our customer lifetime value, expand into adjacent markets, and launch new products successfully. The problem is there are more
Are Your Readers Listening to You?
Audio content consumption is on the rise. Approximately 90 million Americans listened to a podcast last month, and the average time spent listening to content overall has risen to 17 hours per week. Are your readers listening to your digital
Fashionista EIC Tapped as Nylon’s New Editorial Director | People on the Move
Bustle Digital Group named Fashionista’s editor-in-chief Alyssa Vingan Klein as the new editorial director of Nylon. This hire follows last week’s announcement by Nylon editor-in-chief Gabrielle Korn that she was departing the digital magazine after four years. Starting September 9,
NAPCO Media Acquired by Printing Industry Trade Association
The Specialty Graphic Imaging Association (SGIA), a printing industry trade group, announced this week that it has acquired NAPCO Media—the Philadelphia-based B2B publisher of Book Business, Printing Impressions and Publishing Executive, among a handful of other titles—for an undisclosed sum.
4 Ways to Restore Value in Publisher-Advertiser Relationships
The symbiotic relationship between advertisers and publishers dates back hundreds of years to the rise of print mass media, when branded advertisements emerged as a means of funding the handbills and newspapers that educated the general public, both in the
How Domino’s Used AI to Better Understand Consumer Preferences
What does the company have to gain from rewards members uploading photos of pizza to its app? A lot, thanks to artificial intelligence. Analysis of the visual data gathered from the flood of pizza pics lends valuable insight into customers’
Identifying and Engaging Your Most Valuable Audience Segments
Your audience is made up of a series of segments of audiences, all in a different place in their journey with your brand. From one-time visitors to the most loyal readers, each segment requires a different strategy for engagement and
Trade Association SGIA Acquires NAPCO Media
The Specialty Graphics Imaging Association (SGIA), a non-profit trade group for digital and screen printing professionals, announced today that it has acquired NAPCO Media, Publishing Executive’s parent company and the publisher of multiple brands serving the printing, promotional products, retail,
Microsoft to Shutter MSDN Magazine After November Issue
Microsoft is pulling the plug on its developer-focused MSDN Magazine, the software giant has revealed, ending the monthly title’s run—both in print and online—after nearly two decades. The November issue of MSDN will be its last, according to a brief announcement