We offer a broad range of services for businesses in the market research industry. Lester has expertise in collecting data for complex quantitative market research projects, tabulating the collected information, and programming a number of different CATI software platforms.

We have conducted hundreds of surveys by telephone on behalf of businesses and political institutions. We've interviewed business executives and consumers to produce valuable insights for our clients.

We pride ourselves on the quality control procedures implemented throughout our data-gathering process. Our procedures include thorough interviewer training, telephone monitoring, sample control, and supervised data entry. Interviewers receive training on market research interviewing techniques, open-end administration with probing and clarifying techniques, proper screening procedures and telephone etiquette. Our client's receive quality data and accurate results.

Our agent stations are equipped with digital recording software for complete interview archiving. We offer our clients toll-free, remote live monitoring of interviews. We deliver data in any format compatible to our client's system such as SPSS, ASCII, Excel or the format of the client's choice.

Some examples of the types of surveys Lester can conduct are: Brand Awareness / Loyalty; Advertising Awareness; Readership Profile; Customer Satisfaction; Competitive Benchmarking; Attitude / Usage Study; Customer Segmentation; New Product Research.

We have shown our clients time-after-time that we can complete their projects on schedule, within budget, with valuable research insights. Use the contact form and we will show you how Lester can help.